If you keep adding water to dilute it, even the greatest wine in the world just becomes grape juice.
Will you knock it off?! I just quit drinking last week!

But seriously, I don't understand what's keeping them from taking a look at their back catalog, seeing for themselves what was good about it, and doing something to bring their current work up to that standard. For a while there, on the NES and SNES, everything they were doing was about making the engine faster and tighter, and telling stories with greater and greater emotional impact (barring Final Fantasy 5, but that's another topic entirely). They
own the rights to these games. Why don't they try playing them once in a while? It's justifiable as billable hours at work; just put it down as market research.